Launching a startup is never, ever easy. The sad truth is the bulk of the startups launched only last a few years before meeting a painful end. To help entrepreneurs avoid such a disaster, Mark Ahn has some good advice.
Per Ahn, startups and growing companies should look towards helpful consultants and advisors in order to achieve a desirable outcome. Listening to the advice of the board of directors and reliable hired consultants definitely is smart. Not everyone can come up with the right decision and approach on his/her own. Taking input from others frequently aids in overcoming hurdles.
A new entrepreneur or smaller business should look towards consulting with formal or informal mentors. Outside advisors may be able to offer a different perspective that could prove immensely helpful.
What should be discussed with the highest level of importance? Strategic planning definitely tops the list. Unless a business knows what direction it is heading, the business is going to be rudderless and reactive. No startup will survive in such a manner.
You can read about Ahn’s advice through a recent press release. Ahn spelled out his approach in the International Journal of Innovation and Technology Management.